Posts Tagged holiday gift baskets

And the Midwest Tea Festival Survey said….

Midwest Tea Festival

126 tea festival attendees completed this survey at our booth – Tea Lover Teas and Tea Lover Gift Baskets – at the Midwest Tea Festival held at the Ararat Shrine Auditorium in Kansas City, MO early September, 2017.

Attendees completed our one question survey “What would you love to receive in a tea gift?” to enter to win one of the six (6) tea sampler gift bags we gave away every hour during the festival.

The survey responses have been tallied and are ready to be revealed!

Most survey completers selected multiple items they would love to receive in a tea gift. To make most of the survey completers happy, however, give them a gift of loose leaf black tea, an infuser with a tea cup and saucer or teapot.

About 25% would love to receive organic, fair traded, tea in tea bags, a tea measuring spoon, a tea scale, tea candy and tea themed gifts like candles and picture frame.

metro plastic tea spoon 3
White tea was the second favorite tea selected with green, herbal and oolong teas coming in tied for third place.

Although a gift of a tea mug came in 3rd place behind a gift of a teacup and saucer or a teapot, 38% percent of survey completers would love tea ware in a tea gift.

The number one tea tool preferred in a tea gift was an infuser – 78 responders would love an infuser in a tea gift. Mark Thompson, of Tea Lover Teas, hosted a café session showing a variety of tea infusers. We think this may have influenced preferences. A measuring tea spoon was the next popular tea tool followed by a tea thermometer then a scale on which to weigh tea.

Tuffy Steeper colors 2017 tea lover teas

About 34% of survey completers would love to receive a book about tea, tea themed stationary and/or a tea wallet as a tea gift.

Surprisingly, 57 survey completers would love to receive a tea cake as a gift or in a gift, the usual winner is tea cookies. 49 survey completers would love to receive a tea gift including tea cookies.

Elegant and English Tea biscuits

In conclusion, the perfect tea gift for our survey responders at the Midwest Tea Festival in Kansas City, MO, September, 2017 is a gift containing these things: loose leaf black tea, a tea infuser and a tea cup and saucer or teapot.

What was for sale at our booth at the Midwest Tea Festival is available for sale at our online store Tea Lover Teas. We are having a sale right now that goes through the end of November (11/30/17). For 10% off sales of $15 or more, please use code FALL4TEA.

We are running a sale in our Tea Lover Gift Baskets online store too. We use favorite and trending teas, tea ware and treats to create unique gifts appreciated by discerning tea drinkers, for discerning tea drinkers you care about. Enjoy 10% off sales of $35 or more with code FALL2017 through November 30th, 2017.

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Gift Baskets will continue to be a holiday staple in 2012

Gift baskets will continue to be a holiday staple, whether pre-assembled in-store or created by customers.

Food gifting is shifting from cheap and cheery to premium and selective, with buyers keeping in mind recipient’s diets and environmental impact.

Gift givers can now find theme baskets for the tea lover, animal lover and even for those with special diets to list just a few.  Keep in mind who will be receiving your gift.  Make selections they will enjoy even if you would not. Be sensitive to food, religious, fair trade, organic and other concerns.

Consumers have been simplifying their lives; economizing and enjoying the simple, classic, homemade and recycled.  This also applies to their gift giving.

Gift basket professionals have noticed changing trends and offer higher quality gourmet foods, more diverse products and ‘baskets’ or containers that can be repurposed.

Large corporations, are gift givers too. More and more, they are using gift basket giving, strategically, as a marketing tool.  Any size business can reap rewards through gift giving. Seek out a reputable gift basket professional for assistance. A great place to look is the Gift Basket Association http://tgba.onefireplace.org/.

Simple and homemade does not necessarily translate to inexpensive. Gourmet foods and specialty products are pricey. Expect to pay more for a premium quality gift basket.

Information for this article was summarized from the article named “Gift Basket Makers Opting for Classic, Well-Made Products” (http://www.oser.com/GN/pdf/GN.0712.pdf) written by Lucas Witman, editor of Arizona Gourmet Living magazine, in the Gift Basket Update 2012 section of the July, 2012 edition of Gourmet News, (http://www.gourmetnews.com/ ) the business newspaper for the gourmet industry.

Mr. Witman spoke with gift basket professionals, Jennifer Simon of Simon & Co. (http://www.simonandco.com/) and Shirley Frazier of http://giftbasketbusiness.com/ who shared gift basket industry trends they have noticed over the past few years.

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